![]() If your site does not load within 1-3 seconds, the user will just give up and return to his search engine results page for a different resource for whatever he or she is trying to find. That translates to your site getting slower and slower.Īctually, users don't like slow sites. So, you get a huge file with tons of stuff that loads. That will add up to your site's loading speed. That is to say when somebody comes to your site, the browser will load all texts, images and videos at one go. The discouraging news is that your site will have all its content in one file. That goes without saying, it's definitely an advantage in that respect. It may sound comfortable because you're not supposed to browse through tons of files, trying to find the right one to edit that one little thing. That means that your site is actually one HTML page that you can modify to edit your content. Gaining PoundsĪs a rule of thumb, parallax scrolling sites are created using one-page templates. ![]() So, here's what you need to consider first. ![]() That said, you probably want to know what can happen to your site and what you should be on the lookout for if you eventually implement the effect in all its entirety. You're not supposed to have any programming skills to do so. In case you're in the mood of expanding your knowledge, you can check this post that explains how to use the Parallax Scrolling Background tool in order to create a simple effect for your site. Thus, it won't impact your site's performance that much. In case you really want to add some parallax scrolling gimmick on your site, you may add something in the header or footer. If that's not something you can afford, just ask some of your friends and acquaintances what they think about your idea. So, you want to conduct a survey to see if that makes sense to use parallax scrolling on your site. Would you rather add something breath-taking to the design of your site and lose potential customers (traffic) or actually give your visitors what THEY want? Sure thing, there are examples when companies create a need and then meet it with their products - such as Apple did - but that does not really happen that often. As you know, you need to offer your site visitors what they want rather than what you personally consider necessary or awesome. If you are in the process of creating or redesigning your site and actually thinking to add some parallax features to your site, think again. ![]() Otherwise you may go belly up one day just because people stopped finding you in Google. That said, you need to make sure that you use every web design trend with caution. It does not look that the trend will go anywhere any time soon. If you're following the trends in web design at least from time to time, you probably know that parallax scrolling is one of the cool things that are all the rage as we speak. This post touches on the parallax SEO issue and offers solutions to fix it. ![]()
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